The Tech PR War Stories podcast, episodes 15 and 16, are about the future of marketing with social media. In episode 15, we talk to Brian Solis, a PR executive who has been writing the PR 2.0 blog and who recently authored a social media manifesto that nicely pulls these technologies together.

In episode 16, our guest is Maggie Fox, founding partner of Social Media Group. The year-old firm is exclusively devoted to helping businesses use social media platforms and has had some remarkable early successes.

Both of our speakers are clued in to the potential of social media marketing, but both understand the difficulty of selling new ideas to top management. They offer advice on the benefits of embracing these new tools and how to get your clients and managers on board.

Labels: PR, social_media

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